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Our Story

Chapter 19 was founded in 2024 on Keira’s 19th Birthday. Designed, created and shipped from the UK, Chapter 19 combines classic fits with modern casual style, made for off duty comfort and performance. Brought to life after years of dance training, we aim to create durable, comfortable, versatile collections that serve the need of our community. Focussing on quality, our articles deliver premium fit, finish and fabric with luxury weight in our trademark contemporary designs. Our ambition is to help you feel comfortable, stylish and prepared. We strive to continually create and deliver sustainable collections that are reliable and trustworthy . We aim to ensure our products are durable, long lasting and maintain their look and feel wash after wash.

The name Chapter 19 references writing the individual chapters of a story and considers the narrative of your own personal growth with each passing chapter. Contributing to the overall story of who you are, how you have grown and what you achieved. The angel number 19 signifies personal growth and embracing change, as well as stepping outside of your comfort zone. 

We aim to encourage our community to take on their next chapter, set new goals and write their own story. 

Where it all started

Nov 2024

Chapter 19 is created on Keira’s 19th birthday 

First collection goes live

Mar 2025

Chapter 19 launches- featuring 3 collections Core, Off Duty and Dancer.

Writing the first chapter...

Our Vision

A BRAND DESIGNED FOR EVERY CHAPTER

 High quality clothing made for off duty comfort and performance. 

Take on your next chapter, set new goals, write your own story. 

Our Commitment to Sustainability

At Chapter 19 we believe that fashion should not come at the expensive of our planet. As a print on demand clothing company, we are committed to making a positive impact through sustainable practices and high-quality articles. Sourced from manufacturers whose values match ours. Our product mission is simple: create durable, high-quality pieces that last. 

Durable Quality

Designed, created and shipped for our base in the UK, Chapter 19 offers classic fits and combines relaxed looks with practical clothing that lasts. Our garments are crafted with precision and care, ensuring that each piece retains its quality through countless wears and washes. This durability not only enhances your wardrobe but reduces the need to invest in fast fashion, helping to minimise waste. 

Ethical Sourcing

We partner exclusively with suppliers who are known for ethical manufacturing processes and are committed to using high-quality materials. This enables us to ensure that every piece of clothing aligns with our sustainability values, from raw materials to the finished product. 

Eco Friendly Printing

Our print-on-demand process allows us to produce clothing only when its needed, reducing overproduction. This approach significantly cuts down on waste and ensure that each item is made with purpose. Our use of eco-friendly printing techniques that minimise environmental impact. 

We advocate for a mindful approach to fashion consumption. At chapter 19 we aim to encourage our community to invest in fewer, higher quality pieces that stand the test of time. Our products are not just fashion statements, but long-lasting staples designed to accompany you on your journey, designed for every chapter. 

A message from Keira

A message from keira: 

After spending most of my life in the studio, I wanted to create a brand that meets the needs of all athletes, dancers and performers. My focus on the next chapter of my life inspired me to create Chapter 19. Encouraging everybody to write their own story and grow within every chapter. I hope this collection provides you with your much needed essentials to take you from downtime to warm-ups and everything in-between. 

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